Whether you believe digital publishing has permanently overtaken what we know as traditional media (TV, print, radio) or not, online media presence is essential, if not the most significant part of the media mix for ensuring the success of activities in media. It’s just a matter of determining the appropriate share of internet and offline media (which already have their portals) to achieve visibility in front of desired audiences.
Every time a user picks up their phone, they engage with it for over 100 seconds, looking at screens around 144 times a day on average. This is an opportunity for them to read news about you on a portal they visit.
That’s why we don’t pick just one media format, channel, or technology. We craft a media mix so your message can be displayed on smartphone displays, TV screens, magazine pages, in radio broadcasts, and more.
We analyze your target audience, track their online behavior, and identify key touchpoints to devise personalized messages that grab attention. We create and distribute content that inspires, educates, and motivates your audience to engage with your brand or message and place it where your audience is most likely to find it.